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Hotel Ketchum announces opening with eateries, retail planned for next year

Hotel Ketchum announces opening with eateries, retail planned for next year


KETCHUM — The owners of the former Bellemont Hotel are preparing to reopen the business this month after completing a $4 million remodel.

HayMax Hotels has announced the Hotel Ketchum will open Dec. 22 with pet-friendly rooms, new fitness center equipment and a place for guests to work on or borrow outdoor recreation gear. The hotel has been closed since April for renovations.

The new owners and management say the newly remodeled 1989 hotel will offer more amenities without costing guests a fortune.

“We’re going for that three-star, really affordable, approachable hotel experience,” General Manager Shannon Allen said.

HayMax Capital out of Colorado purchased the former Bellemont Hotel for $4.5 million in an online auction in the summer of 2016. The previous owner had defaulted on a $3.6 million loan and the hotel underwent a foreclosure sale.

The newly rebranded Hotel Ketchum is a leisure hotel that offers a “really fun, vibrant experience,” Allen said.

“I fell in love with Sun Valley the same way, and for the same reasons, many visitors do — on vacation with my family,” Michael Brown, a partner at HayMax Hotels, said in a statement. “Every visitor to Ketchum finds something that they connect with personally; the area never fails to deliver an experience unique to everyone.

“Whether they’re looking for art, outdoor adventure, theater, a great meal, or just a welcoming, close-knit community, people find it in Ketchum. I knew from day one that this new hotel needed to capture that spirit rather than being just another hotel.”

HayMax Capital also owns and operates the Tamarack Lodge in Ketchum.

Here’s a recap of some of the new and upcoming features Ketchum guests and residents can expect to see at 600 N. Main St.

New lighting and furnishings

“We have gutted all of the rooms, all of the common spaces,” Allen said.

The 58-room hotel has new furnishings and LED lighting. The pool and hot tub, which had been closed for a time, will also reopen. Allen said the company has resurfaced the pool and purchased a new hot tub.

Hotel Ketchum will also have a mural and artwork from local artists that features the history of the area, incorporating symbols such as potato sacks and sheep.

The hotel was designed by Studio 11 Design and will offer rooms with rates as low as $160, the company said in a release. Information: Visit

The Gear Garage

Hotel guests will also have access to an area where they can make repairs to their ski equipment, with a workbench and tools available. “The Gear Garage” will also carry dog accessories and offer some equipment that guests can borrow. This could include sleds in the winter, for example, Allen said.

The equipment will change in the summer months and could include things such as chairs for the Sun Valley Summer Symphony, she said.

The Hangout

Across from the hotel lobby, a breakfast area will serve as a place for guests to gather in the mornings. In the late afternoon and evening, the area will transform into a bar/lounge with board games, where guests can unwind after a day of skiing, Allen said.

The hotel also has community spaces where it plans to sponsor events featuring local artists and fitness instructors.

Coffee shop

HayMax Capital has demolished a building on site that was previously used for a radio station, Allen said. A new building for a coffee shop will take its place.

The shop will be locally owned and operated, but feature coffee from California-based Equator Coffee and Teas. This will be the first time the company will have a presence in Idaho, Allen said. The coffee shop is set to open in the fall of 2018.


The owners are reaching out to find an operator for a future restaurant and bar inside Hotel Ketchum. Allen said the hotel previously leased a space to a restaurant, but it was inconsistent.


The Bellemont Hotel had retail spaces that were primarily vacant. Hotel Ketchum is working to fill the seven retail spaces in the upcoming months.

Its first tenant, Sturtevants, operates a main store just down the street but will open another location at the hotel for outdoor equipment rentals and sales.

“They’re going to be on site starting Feb. 1,” Allen said.

However, the business will immediately begin offering Hotel Ketchum guests a 20-percent discount from its Main Street store when the hotel opens.

HayMax has also been in conversation with an outdoor outfitter and a “grab-and-go” food operation, but no contracts have been made yet.

“We’ve put a lot of work into researching and curating the right partners,” Allen said.


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